SEO Tools

The Best AI Overviews Trackers

Samuel Schmitt

AI Overview is the new “Position 1” page of the Google Search, and every site owner wants to track their AI visibility in this feature.

Even though Google left a big gap by not including the AI Overviews filter in its Search Console, a few SEO tools fill the gap.

We tested several Google AI Overview trackers and compiled the best in this blog post.

We will cover each tool’s unique features and areas for improvement.

Let’s get into it!

How to Choose the Right AI Overview Tracker

Choosing an AI Overview Tracker is similar to shopping for a new phone.

Just as you wouldn’t buy a phone without considering several factors, there are things to note before signing up for a Google AI Overview tracker paid plan. 

Let’s see a few factors:

1. Consider Your Specific Tracking Needs

After reviewing several AI Overwiew trackers, we discovered that not all the trackers that didn’t make it to our list were bad, but many didn’t meet our needs.

For instance, an AI Overview tracker should have key features such as insights into:

These features help us track our AI presence, plan our SEO campaigns better, and reduce the risk of incorrect targeting.

On top of that, we have found rank tracking tools for AI Overviews.

These tools go beyond “just” analyzing AI visiblity, but also check your ranking position in Google AI Overviews AND in the organic listing.

That’s what you should really think about your needs choose the right AIO tracking tool that solves the problems.

2. Evaluate Ease of Use and Integration

Ensure the AI Overview tool has a user-friendly interface and integrates smoothly with other aspects of the SEO process, such as SERP analysis or writing a content brief.

3. Assess Pricing

You don’t want to break the bank because of an Google AI Overview tracker. Many AIO tracking tools overcharge, and you must carefully review their pricing.

Let’s see our best picks among the tens of AI Overview trackers on the web.

Our selection of Google AI Overview Tracking Tools

Thruuu AI Overview TrackerZiptieSE Ranking AI Overviews TrackerSEOMonitor AIO TrackerSEOClarity AO Overviews Tracking
Best forAgencies and businesses looking for an affordable tool to track brand mentions on AI Overviews              SEO professionals looking for a simple AIO trackerBusinesses seeking an all-in-one SEO tool with integrated AI trackingLarge agencies or enterprises managing comprehensive SEO and AI-driven content strategiesSEO professionals who require an in-depth AI Overview analysis
CompanythruuuZiptieSE RankingSEOMonitorSEOClarity
Unique FeatureShows the list of source URLs that support the AI snapshot, along with their on-page data and track ranking within organic listing.Shows AI Overview presence Share of VoiceTracks all countries where Google’s AI Overviews are availableFeatures an API for external integrationShows prompts that trigger AI Overviews
Pricing$ (Least expensive)$$ (Mid-range pricing)$$ (Mid-range pricing)$$$ (Most expensive)Custom pricing

We aren’t giving you random tool features and generic pros and cons extracted from review platforms.

We tested each AI Overview tool and will walk you through the process and the outcomes.

1. thruuu AI Overviews Tracker

thruuu is one of the only SEO tools that offers a dedicated AI Overviews Tracker, rank tracker and analyzer.

It helps you monitor thousands of keywords, track your brand visibility in Google’s AI-generated summaries, and deeply analyze the SERP and AIO content. You can extract on-page data, uncover patterns, and optimize your content strategy accordingly.

thruuu is the perfect tool for content teams who understand that quality content is key to standing out in AI Overviews.

Getting started is easy:

The Google AIO Tracker gives you a full dashboard with key insights:

With advanced filters, you can quickly spot opportunities.
A smart move: find keywords where your domain is used as a source, but your brand isn’t mentioned.

That’s a low-hanging fruit. Just update your content to boost brand visibility in the AI snippet.

Click on a keyword to see:

You’ll also get reports on overall AI visibility, top mentioned brands, and domains used as sources.

Reports can be shared via public link or downloaded as an Excel file.

Bonus: thruuu goes beyond AIO tracking. It also check your ranking in the organic listing, analyzes the SERP and extracts content from AIO sources.

You’ll get on-page data like recurring terms and questions. This is ideal for understanding how to improve your content. You can even generate a content brief based on Google AI Overview and source analysis.

Pros:

Cons:

Pricing:

As you can see, thruuu is an affordable AI Overview Trackers for small agencies while offering enterprise-level features.

If you want to learn more about thruuu, you can read these tutorials:

Ready to see where your brand stands in Google AIO?

Launch your first Google AI Overview Report in thruuu today.

2. Ziptie

Ziptie is one of the first few tools that launched Google AI Overviews tracking after Google rolled out the AI Overviews feature.

Ziptie boasts of being the only tool tracking AI Overviews in Poland, Spain, and Germany. However, the tool can only track Google AI Overviews in 10 countries.

We decided to see the tool’s potential and how it stands out. 

The initial setup requires entering your domain URL, choosing your preferred device (can only track desktop devices for now), and your country.

This AI Overview tool allows you to add keywords in multiple ways: import from Google Search Console, add manually, or use its AI assistant.

We tested the AI assistant to see what it offers. Interestingly, the AI assistant allows you to choose the number of queries to generate and the preferred language.

And here we have this list. Outrightly, it’s a mix of informational and commercial keywords that trigger Google AI Overviews.

Since we had what we wanted, we stuck to the keyword list. 

Next, we entered the brand name to track when it’s mentioned in AI answers.

The tool also allows you to schedule monitoring frequency. With this option, you can schedule checks and receive insights at intervals.

Afterward, we entered the required tags and clicked the Proceed icon to see the outcome. But the reverse was the case.

The page decided to take its time and load for hours, leaving us on the edge of our seats. Eventually, we got a notification saying the tool is experiencing a delay in AI search checks, and, of course, an investigation is “ongoing.” 

What a surprise!

We returned to the homepage to learn more about this tool.

Ziptie provides an exclusive summary of your brand’s AI Overview presence. It shows the number of times your domain was included as a source for your tracked keywords that trigger Google AI Overviews.

It also shows you an AI Overview presence Share of Voice bar graph. This graph illustrates your competitors’ presence in AI answers compared to your brand.

You can export these results into different formats for further analysis.

Pros:

Cons:

Pricing

3. SE Ranking Google AI Overviews Tracker

SE Ranking AI Overview tracker monitors your brand’s positions among Google AI Overview mentions and your website’s position among source links.

The setup phase requires your domain URL, project name, location, and more. Then you proceed to setting up tracking.

Enter your brand to track brand mentions and choose from the extracted keywords.

You can track more keywords by manually entering them in the search box. 

Painfully, the tool doesn’t have access to all keyword data; it can’t track some keywords. This limitation made it difficult for us to track some keywords.

SE Ranking AI Overview tracker shows your brand’s percentage of AI Overview presence, URL sources that trigger AI mentions, a graphical illustration of mention presence in AIO, and link presence in AIO.

Interestingly, this tool can track Google AI Overviews ranking as far back as 12 months.

You can share the analysis with your team members by clicking the “Export” icon. It allows you to download the report as an Excel or CSV file.

Pros:

Cons:

Pricing

4. SEOMonitor AIO Tracker

SEOMonitor AIO tracker is unique for its daily Google AI Overview insight. It tracks brand mentions in AIO on mobile and desktop devices with daily, weekly, or monthly reports.

This tool identifies keywords that trigger Google AI Overviews and tracks SERP competitors featured in your tracked keywords AI Overviews.

You also see your brand mentions in AI summaries and URLs featured in AI snippets. It also has an API to directly integrate AI content performance data into your internal systems or tools.

Pro:

Cons:

Pricing:

5. SEOClarity AI Overviews Tracker

SEOClarity’s AIO Tracker monitors Google AI Overviews with detailed traffic impact analysis.

This tool uncovers the keywords that trigger AI Overviews during your specified date range. It also allows you to monitor real-time changes, benchmark against competitors, and adjust strategies based on historical data and SERP snapshots. 

SEOClarity also provides actionable recommendations to enhance content for better AI Overview inclusion.

When we tried the tool, it automatically extracted our keywords that trigger AI Overviews on the SERPs with the URL source.

It also shows the prompts that trigger the AI Overview summaries.

Lastly, it provides an overview of our AI presence within a defined time range.

Pros:

Cons:

Pricing

FAQ about Google AI Overviews Tracking Tools

What is an AI Overviews Tracking tool?

An AI Overview tracker monitors and analyzes brand presence and AI visibility in the AI snippet on SERPs. It also tracks the performance, visibility, and interactions of AI Overviews.

Are AI Overviews trackers suitable for all businesses?

Yes, businesses of all sizes can benefit from AI Overview trackers; they provide valuable insights that help inform SEO strategies across various industries especially when paired with the right tactics for ranking in AI Overviews.

What Key Features Should I Look for in an AI Overview Tracker?

Essential features to consider include brand monitoring, competitor tracking, multi-device AI tracking, AI-driven dashboards & reporting, and the ability to compare traditional rankings with AI-generated results. A nice to have is track also ranking in AI Overview and Google organic listing.

How can I see mentions in AI Overviews?

To see mentions in AI Overviews, you need an AI Overview tracker that provides brand monitoring capabilities. These tools automatically scan AI-generated snippets across your tracked keywords to identify when your brand, products, or content appear as sources.

Which tools track Google AIO mentions in non-English languages best?

thruuu’s AI Overview tracking tool works with any Google SERP across 151 supported languages and locales, including Spanish, French, German, Italian, Japanese, Korean, Chinese, Arabic, Portuguese, and many others. This makes it ideal for tracking AI Overview mentions and brand visibility across international markets and regional Google search engines.

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