Understanding search intent is a crucial element for achieving SEO success. Maybe you have read other articles on search intent ranking on the SERPs, and they more or less all explain the same thing. Perhaps they have the same format, outlines, and even similar content. Then, you click on one result that better satisfies your […]
Category: SEO Analysis
When users do a search on Google it is no longer just a list of blue links in the organic results like in the past. The search engine result pages (SERPs) are now filled with a variety of formats which are called SERP features. SERP features deliver more in-depth search results that can better satisfy […]
How your business shows up on Google matters more than almost anything else when it comes to digital marketing. Any time your customer looks up keywords, the Google algorithm presents them with what is known as Search Engine Result Pages, also called “SERPs.” Of course, your brand must be at the top of those SERPs […]